Business cards are integral to businesses across the world. So much so that when someone thinks of starting a business, the first thing they do is create their business cards. It started as a piece of paper that would share your contact details when you meet someone new to keep in touch. However, over time it evolved to become a document that reflects your brand identity.
Have we met before? This is the question that often pops up in our mind when we sight a face in the crowd that seems familiar to us. All of us would have experienced such situations when we come across a person whose face seems familiar but we are unable to place when and how we may have met that person. In the course of our business we meet several individuals in formal and informal settings. Often times these meetings are accompanied with an exchange of business cards and pleasantries. Follow up meetings may not happen due to various reasons. The cards exchanged may be forgotten and so will be the names and faces of the people in the meeting. It is possible that you may chance upon an individual whom you had met in the past but couldn’t recognize that person instantly. What would be embarrassing to you is if that person were to recognize and greet you and you are left wondering who it is and in what context you had met that person. You would wish you could have some means of saving a person’s picture along with the business card such that you can avoid such […]
INFOTEL is the largest ICT exhibition held annually in Sri Lanka since 1992. It is organized by the Federation of IT Industry Sri Lanka (FITIS). It attracts some of the top IT Companies as well as Businesses in Sri Lanka. This year the event was held in Colombo from 11-Nov through 13-Nov, which witnessed a footfall of over 60,000 visitors over a period of 3 days. Bartleet IT, a leading end-to-end IT solutions provider and systems integrator, and a member of the century old Sri Lankan conglomerate – Bartleet Group, took part in INFOTEL as an exhibitor after a lapse of time. The expo served the cluster’s 3 IT companies and their partner entities greatly in showcasing their state-of-the-art hardware and software solutions, while promoting their brand names to an extensive number of targeted audience in the country. As a partner of Bartleet IT, eMyPA showcased its Enterprise Contact Manager at INFOTEL. It was an ideal setting to demonstrate the power of the solution to the prospects in the market. The eMyPA app was used to capture data from the business cards of each and every visitor (there were over 100 of them!) to the Bartleet IT stall. In addition, […]
The life blood of any sales organization is the connections and relationships that its salesforce builds with their clients and prospects during a sales call. The collection of this data over a period of time is immensely valuable to the organization in order to increase its sales and to achieve its growth objectives. Therefore this activity assumes critical importance and has to be followed rigorously in order to support the salesperson in the field as well as the organization as a whole. Often time’s organizations resort to the usual ways for collection and organization of data – relying on spreadsheets maintained by the individual salespersons that are collated over time at different levels in the organization. This approach is relatively easy to implement, virtually all offices provide salespersons with basic office tools like Microsoft Excel or its equivalent. The salespersons use them in putting together their reports. They also extend their usage to other activities like keeping information about their clients and prospects. To start with it is easy as Excel is a tool that every salesperson lives by. However the challenges begin when the number of contacts starts to increase. In addition the salesperson may also have to capture […]
Every business event be it a conference, seminar, exhibition or product launch is accompanied by the collection of Business Cards from the visitors. The Business Card becomes the reference for the hosting organization to connect with the visitor and explore the possibility of taking the lead forward.